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Nairobi Beauty Week: All You Need to Know

Nairobi Beauty Week 2026 will take place from January 29 to 30 at the Sarit Center Expo in Nairobi. The event is looking to bring together leading beauty, cosmetics, skincare, haircare, fragrance, and wellness brands from across East Africa and beyond. Over two days, attendees will have the chance to explore exhibitions, live demonstrations, interactive tutorials, and professional masterclasses that will showcase the latest trends and innovations in the beauty industry.

Who Will Attend
The event will feature both industry professionals and consumers, including makeup artists, aestheticians, salon professionals, retailers, distributors, wellness practitioners, influencers, media, and beauty enthusiasts. It will provide opportunities for networking, product discovery, and learning from experts while offering insight into developments that will shape the East African beauty and personal care market.

What to Expect
Attendees will be able to explore exhibition zones featuring regional and global brands, product launch stages, and interactive beauty labs. Business matchmaking sessions will connect brands with retailers and distributors, while influencer and media areas will provide opportunities for content creation and media engagement. Sampling stations, live tutorials, and pop-up retail experiences will allow visitors to try products firsthand and engage directly with brands.

Why Nairobi
Nairobi Beauty Week will highlight Nairobi as a growing hub for beauty innovation and wellness in the region. The event will reflect the rapid growth of East Africa’s personal care market and will provide insight into trends, technologies, and creativity that are driving the sector forward. It is expected to attract attention from across the continent and internationally, including Europe, the Middle East, Asia, and North America, giving participants a broader perspective on global beauty developments.

Stay Updated
Follow Visit Nairobi for news and information about Nairobi Beauty Week as well as other events happening across the city. This will make it easier for professionals, enthusiasts, and visitors to plan their attendance and fully engage with everything the event will offer.

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